Campaign — 2024
REI GOA — SEASON LAUNCH
Season launch campaign and artist curation for an open-air room in Anjuna.
- Rei Goa
- Goa
- Campaign
Challenge
Fill a 1,200-capacity outdoor venue across a full season without discounting.
Execution
- Curated a residency roster balancing touring names with local selectors.
- Shot a season film across four sunsets.
- Built a weekly editorial drop instead of event-by-event advertising.
Gallery
Credits
Client — Rei Goa
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